Top 10 Customer Focused Companies

by Local Retail Marketing

www.localretailmarketing.com

1. Car Wash and Spa (www.carwashandspa.com ) Once a client of Local Retail Marketing (www.localretailmarketing.com) The business has now been successfully sold. Check back soon for the company who will take the number one spot.
2. Duluth Trading Company: (www.duluthtrading.com  ) Go ahead and buy something from this business and see what happens. You will get emails that are personable with great values plus you will continue to receive their catalogue. You will also see their ads in places like the Wall Street Journal and be motivated to visit their web site. When you visit their web site you will be glad you did even if you don't need some of the stuff they sell. I do not know any one at Duluth, they are not a client, I have simply been watching this business for nearly a year and I can't keep quiet any longer. Duluth is doing most things right and there is one major opportunity for them which is why they are not number 1.  
3. Southwest Airlines: (www.southwest.com) This airline does great job sending regular specials. Customer service on the phone, at the ticket counters and at the gates is outstanding. They deserve high marks in all areas except one.
4. Air Tran Airlines: (www.airtran.com ) Air Tran does a great job sending regular specials. Overall they do a good job.
5. Nearly every catalogue retailer does a good job of sending email regularly in addition to their catalog. Then most fall short on most other measurements. The outstanding performers in this category generally are those that appear to define themselves as information marketers. As an example, Dr. David Williams has been publishing the Alternative Health News for a long time. The company managing product sales has retained the focus on health educaton a the foundation for product marketing. There is a fine balance between valuable educaton and product marketing overload. Dr. David Williams is still doing a good job. (www.drdavidwilliams.com )

Now you would think we would not have any trouble listing 10 examples. After all we have traveled many airlines, stayed in a lot of hotels, rented many cars, eaten in too many restaurants and have done a lot of shopping this year. The above stand out. There are others we are sure and as they are identified, they will be recognized.

Coming Soon: The Top 10 Worst Customer Focused List

Second Thought:

We are not going to focus on the negative. We will continue to pursue helping those who want to move forward.

Local Retail Marketing

Developed by Steve Pohlit, Business Consultant

www.stevepohlit.com

Ph: 727-587-7871